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Being a Product Manager requires structured and organized thinking. Frameworks and toolkits are a handy and effective way to approach problems. Product Managers will learn about many and develop their own throughout their product careers.

Data is the most powerful weapon in the product manager’s arsenal. Wielded effectively it will drastically reduce the risk inherent with your decision-making. But, as with any tool it has limitations and if used incorrectly can be dangerous. Today I hope to equip you with the tools you need to assess the integrity of a dataset, focus on the right metrics and be able to effectively augment data with other sources of insight.

Main takeaways:

* Think about the integrity of the data you are using.
* Focus on the right metrics.
* Effectively augment data with other sources of insight.

**Meet the Speaker: Will Perkins**

Will is a hands-on Product Manager at Deliveroo, Europe’s most exciting and innovative tech company. He has applied the principles of compassionate military leadership in a tech startup environment to great effect.

[View Speaker’s Full Profile](https://prdct.school/3Z8AbRb)

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[Product School](https://www.productschool.com/?utm_source=eventbrite&utm_medium=events&utm_campaign=EventsPage) is the global leader in Product Management training with a community of over one million product professionals. Our certifications are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon.

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