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Webinar: When and How to Launch a Big Redesign by Typeform Product Lead
May 4, 2021 @ 9:30 am - 10:00 am EDT
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*** DISCLAIMER: This event is ONLINE ***
As a Product Manager, you’re responsible for delivering products and features that both delight customers and move the company closer to its top-line metrics. However, how do you know whether the individual features you ship each sprint or each quarter are successful?
-Be hard on yourself when assessing the opportunity cost of the initiative. A simple rule of thumb for impact: mid-term strategic alignment > UX debt > technical debt.
-Keep the redesign as lean as possible but make sure you bring a few new features on top of it. Create incentives.
-Own the strategy to mitigate change aversion. Good alignment between Product, Marketing, Support, and others is critical for a smooth roll-out.
Meet the Speaker: Laura Rueda
Laura is a Lead Product Manager at Typeform, helping transform average forms and surveys into a powerful brand communication tool.
View Speaker’s Full Profile (https://bit.ly/2ZLno9J)
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Product School is the global leader in Product Management training with a community of over one million product professionals. Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, and Amazon.
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