Webinar: How to Create a Data-Driven Strategy by American Express Sr PM

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Webinar: How to Create a Data-Driven Strategy by American Express Sr PM

May 17 @ 2:30 pm - 3:00 pm EDT

**DISCLAIMER: Register [here](https://prdct.school/3jaBzyV) to watch the stream or access the replay**

One of the key skills for PMs is to walk in their customers’ shoes. It’s really important to understand the journey and how your product presents itself along the way. Your whole team needs to take this into account: otherwise, you’ll be in serious trouble!
There are plenty of tools and techniques that can get you closer to understanding the customer’s mind. Find out here!

Main Takeaways:

* Data is the foundation of all product decisions
* Experimenting, research, and development are enhanced when data about our products, customers, and goals is involved.
* Planning, tracking, and forecasting the future can be done through data

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**Meet the Speaker: Nicole Munson**

Nicole is a Senior Product Manager at American Express, working within the AmEx Savings team.

[View Speaker’s Full Profile](https://prdct.school/3x4Pq1W)

The content of this event is for educational purposes only and does not include any specific facts of the presenter’s current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences and do not reflect those of the company the presenter works for.

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